Information behavior dichotomies

Dichotomies seems to be an integrated part of information behavior-studies in library and information science: staff – users, professional – non-professional, work – leisure, serious – non-serious, searching – browsing, and so on. But are leisure motivated information seekers all different from serious work task-driven professional information seekers? Are David Nicholas and his team at the CIBER research group on the right track:

Today’s information consumer in information behavior terms tends to be a “flicker” or a “bouncer”. Just as people use the remote to channel hop, so do they use the Web to information hop or bounce their way across the digital information terrain that is the Internet.

and

This is as true of academics as it is true of digital information consumers anywhere.

The quotes are from:
Nicholas, D., Huntington, P., Williams, P. & Dobrowolski, T. (2006). The Digital Information Consumer. In A. Spink & C. Cole (Eds) New Directions in Human Information Behavior. Springer.

The seekers intentions might be different but their behavior are the same when it comes to information seeking. Have all the dichotomies plated out their role? Are a new paradigm on it’s way? Or do we need all the labeling to be on hard ground as researchers?

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